Projects / Case Study

Innova: Migrating a Mission-Driven Music Platform to WordPress

Innova is the recording label of the American Composers Forum. They support visionary musicians by amplifying their work through expert guidance, marketing, and distribution.
Client: Innova

Industry

Music, Nonprofit

Services

Drupal Migration

Theme Implementation

Multisite Integration

Content Modeling

Objective

Migrate Innova’s Drupal site to WordPress using Northright, creating a more flexible and user-friendly CMS tailored to their brand.


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A fresh start on WordPress

Innova’s Drupal site was difficult to manage and out of step with their publishing needs. As part of a larger initiative by American Composers Forum, we migrated Innova, American Composers Forum, and I Care If You Listen into a unified WordPress multisite setup. This allowed the organization to manage three distinct brands from a shared backend—simplifying long-term maintenance while preserving flexibility.

A fresh start on WordPress

Innova’s Drupal site was difficult to manage and out of step with their publishing needs. As part of a larger initiative by American Composers Forum, we migrated Innova, American Composers Forum, and I Care If You Listen into a unified WordPress multisite setup. This allowed the organization to manage three distinct brands from a shared backend—simplifying long-term maintenance while preserving flexibility.

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Powered by Northright

We used Northright, Southleft’s in-house WordPress theme, to give the new sites a modern, performant, and accessible foundation. For Innova, we customized the theme tokens to match their existing brand while keeping the benefits of our modular, scalable architecture. Northright’s design system allowed us to move quickly and maintain consistency across multiple sites.

Powered by Northright

We used Northright, Southleft’s in-house WordPress theme, to give the new sites a modern, performant, and accessible foundation. For Innova, we customized the theme tokens to match their existing brand while keeping the benefits of our modular, scalable architecture. Northright’s design system allowed us to move quickly and maintain consistency across multiple sites.

Smarter migration

Migrating from Drupal required more than a basic content import. We wrote custom scripts to restructure and clean up legacy content, ensuring that it mapped cleanly into WordPress and worked within the new block-based editor. The end result was a clean editorial experience for the Innova team—with no need for major post-migration cleanup.

The Result: A Site That Speaks Volumes

The Innova site launched on time, alongside the other properties in the multisite network. The new system is easier to use, easier to update, and built for long-term flexibility. Post-launch, the Innova team continues to work with us for ongoing support and enhancements.

Testimonial

Everything was so smooth. You set clear expectations, respected our nonprofit budget, and managed complex feedback diplomatically. Everyone left the experience happy, which is rare. We’re so glad we’re staying with you for ongoing maintenance.

Amanda Cook
Director of Publications

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